
Consumer Trends 2025: Local food at the forefront of self-sufficiency
The year 2025 brings a range of trends to shape the food industry and influence consumer habits. Among the key highlights is the growing emphasis on local food products, reflecting an increasing focus on self-sufficiency and sustainable development.
The growing importance of local products
Changes in the international market, including announced tariffs on imports from China, Mexico, and Canada to the U.S., are prompting food supply chains to adapt. Local production is becoming essential to ensuring supply stability and building consumer trust. Purchasing locally produced food supports the local economy, reduces the environmental impact of transportation, and ensures greater product freshness.
Other key trends
In addition to local self-sufficiency, the following trends will also define 2025:
- Private labels: Due to their affordability, private label food products will remain a popular choice.
- Pre-prepared ingredients: A fast-paced lifestyle is driving demand for products that reduce cooking time.
- Alternative foods: Despite challenges, these products remain attractive due to their health and sustainability benefits.
- Protein-rich foods and functional ingredients: Consumers are seeking products that promote health and well-being.
The year 2025 signals an even stronger shift towards more sustainable, healthy, and locally sourced food choices, emphasizing quality of life and environmental care.
Source: SPIRIT Slovenia